blog #3 motion

Plot, Line, Plane:
Tetley "Red" Advertisement
http://motionographer.com/tetley-red/

This advertisement uses a different sort of line rather than just that of a drawn line. I thought it was very inventive to use the deep colored "lines" that come out of tea leaves as it diffuses into the water. They use it to draw out these "exotic" things that we think of when we think of Africa, such as giant trees and elephants, and it also helps give out the idea that the tea brews deeply, with much color and flavor, that these lines possess.

Rhythm, Balance:
Fleet Foxes Mykonos
http://vimeo.com/3089176

This music video uses cardboard pieces in order to create objects such as birds, etc, to help give a rhythm to the song that is played. Much of the pacing follows the soft drum beat in the background which helps keep with a certain pace to the video, along with it much of the shapes are repeated and often have a reflection which interacts with itself and help give a balance to its counterpart.

Scale:
Guinness Music Machine
http://www.youtube.com/watch?v=E63MgKAi8EE

This is an older commercial which portrays the begining of a guinness as a bunch of little men who turn out to be the head on a guiness. This uses scale well because at first you see the commercial as being a bunch of guys getting cannoned into drums and you wouldn't initially think guiness. The area around it uses the dark brown area and the guys are dressed in tan which represents the foam on the guinness. Soon though it scales out to normal size and you are revealed with the guiness being served.

Texture:
Dexter Intro Reel
http://www.youtube.com/watch?v=W_Nmek2IDfE

When I thought of texture in a motion piece, first thought was from Showtimes series Dexter, about a serial killer, who kills only other serial killers. The concept behind the opening credits in my opinion is brilliant, by using extreme close-ups on someones normal morning routine and using the texture, of eggs, squeezed grapefruit etc, create these wonderfully grotesque textures which mimic a less gruesome look of what could be left after a murder.